Indorama Ventures unveils “Tree of Tomorrow” at Siam Paragon
Indorama Ventures Public Company Limited has marked the festive season with a sustainability-led installation titled Tree of Tomorrow, created in collaboration with Thai fashion brand VINN PATARARIN and retail and real estate group Siam Piwat. The installation is now on display at NEXTOPIA, Siam Paragon, blending seasonal design with a clear message on recycling and responsible material use.
Standing four meters tall, the Christmas tree is made using more than 90 meters of recycled polyester (rPET) fabric produced by Indorama Ventures. The material comes from over 880 post-consumer PET bottles, highlighting how everyday waste can be reused in visible and practical ways. VINN PATARARIN brought the concept to life using its signature laser-cut techniques and experimental textile design, giving the tree a contemporary look while keeping the focus on material value and reuse.
The project reflects Indorama Ventures’ ongoing ESG and CSR commitments, as well as its global role in PET recycling. Earlier this year, the company reached a milestone of recycling 150 billion PET bottles worldwide. Through Tree of Tomorrow, Indorama Ventures aims to engage directly with the public and encourage a better understanding of PET recycling and circular materials in daily life.
As a founding member of NEXTOPIA, Indorama Ventures continues its collaboration with Siam Piwat to promote more sustainable lifestyles. The space features interactive experiences, recycling education, and PET collection points, designed to make sustainability more accessible to shoppers and visitors.
The installation will be open to the public at the central atrium of NEXTOPIA on the 5th floor of Siam Paragon from 17 December 2025 to 15 January 2026. On 25 December 2025, the first 100 visitors who take a photo with the tree and share it on social media will receive a limited-edition rPET shawl designed by VINN PATARARIN. Each shawl comes with an information card explaining the materials used, the design process, and the sustainability concept behind the project.
The unveiling event brought together representatives from all partner organizations, including executives from Indorama Ventures, Siam Piwat, and VINN PATARARIN, reflecting the shared effort behind the initiative.
With Tree of Tomorrow, the partners present a clear example of how recycled materials, design, and public spaces can come together to communicate sustainability in a simple and engaging way—right in the middle of one of Bangkok’s busiest shopping destinations.
