Canada Goose appoints Patrick Bourke as President, North America
Canada Goose Holdings Inc. has named Patrick Bourke as President, North America, effective February 5, 2026. In this role, Bourke will lead the company’s North American business, with responsibility for strengthening retail and wholesale performance, building brand momentum, and deepening connections with consumers across the region.
Bourke will work closely with Canada Goose’s global leadership team to advance key operating priorities. His focus will include maintaining strong brand relevance, expanding channels in a disciplined way, and driving faster, more accountable decision-making.
“Patrick is an action-oriented, high-energy leader with a strong track record of delivering results,” said Dani Reiss, Chairman and CEO of Canada Goose. “He brings deep strategic expertise, commercial acumen, and operational rigor. Patrick has played an important role in driving revenue growth and margin expansion, and I’m confident he will continue to build momentum across North America.”
Bourke has spent nearly a decade at Canada Goose in senior leadership roles spanning Investor Relations, Strategy, Business Development, Indirect Procurement, and Go-To-Market. During that time, he helped strengthen the company’s global partner network, supported international expansion, and advanced several long-term strategic relationships.
He is also recognized for his disciplined approach to cost management. Bourke led initiatives focused on supplier optimization and spend governance, delivering meaningful savings while supporting the company’s growth plans. Alongside this work, he partnered across teams to shorten go-to-market timelines and simplify internal processes to better align with an evolving product strategy.
“Canada Goose is an exceptional brand with a strong foundation and an incredibly talented team,” Bourke said. “As I step into this role, my focus is on working closely across the region to drive meaningful growth and deliver the kind of experiences our consumers expect from us sharp, agile, and best-in-class.”
The appointment reflects Canada Goose’s continued focus on strengthening leadership as it builds its North American business and sharpens execution across channels.
