Ultrafabrics appoints Caroline Ollivier as Senior Director of Trade Marketing

Ultrafabrics, a global leader in high-performance coated fabrics and leather alternatives, has announced the appointment of Caroline Ollivier as its new Senior Director of Trade Marketing. With over 16 years of experience in the textile industry, Ollivier is poised to play a pivotal role in strengthening the company’s relationships with its clients.

Ollivier brings a wealth of knowledge from her design education at Pratt Institute and her extensive marketing leadership experience. She previously worked as Marketing Director at both Carnegie and Knoll Textiles, where she led brand positioning, communications, and public relations.

Most recently, Ollivier served as Director of Business Development at Maharam, where she was honored with a Best of Year award from Interior Design magazine in 2020 for “Best In-House Marketer.”

I joined Ultrafabrics because the brand offers a rare mix of luxury and performance, paired with a strong commitment to sustainability and craftsmanship. The Japanese artisanal manufacturing process, human-centered design philosophy, and focus on purposeful innovation truly resonate with me. I’m excited to help our clients create unique product experiences.

Caroline Ollivier, Newly appointed Senior Director of Trade Marketing, Ultrafabrics

In her new role, Ollivier’s primary focus will be to enhance the sales experience through strategic, brand-driven marketing across all of Ultrafabrics’ eleven vertical markets. She will work closely with the sales team to develop tailored messaging, impactful campaigns, and compelling storytelling that engages high-value accounts. Ollivier will also oversee content development and brand messaging across multiple channels to ensure a consistent brand voice.

Sergio Prosperino, Senior Vice President of Sales, Marketing, and Brand at Ultrafabrics, shared his excitement:

Caroline’s unique combination of design expertise and strategic marketing leadership will help deepen our relationships with clients. Her thoughtful approach aligns perfectly with our core values of performance, innovation, and sustainability.

Sergio Prosperino, Senior Vice President of Sales, Marketing, and Brand at Ultrafabrics

Ollivier is eager to embrace the evolving conversation around sustainability, particularly in the context of high-performance materials. She looks forward to continuing to push the boundaries of innovation and design at Ultrafabrics, ensuring the company remains at the forefront of the industry.