Louisa Hoyes of TOMRA urges unified action on textile recycling at brussels expo

At the Textiles Recycling Expo 2025, held in Brussels, momentum was palpable as industry leaders gathered to address the systemic challenges and opportunities in textile circularity. A standout moment from the event was the panel titled “What’s Needed to Boost Textile Recycling Rates,” featuring key voices from across the sector.

Louisa Hoyes, Segment Director for Textiles at TOMRA Recycling, joined an esteemed lineup including Ana Rodes (Recover), Patricia Moñino Amorós (Accelerating Circularity), Mohamed Bouraoui Kechiche (Decathlon), and Maria Åkerfeldt (H&M) to dive into the pressing issues and real-world pathways to improve textile recycling performance across the globe.

Key Takeaways from the Panel:

A Shared Commitment to Change

Hoyes expressed optimism about the road ahead, underscoring the energy in the room:

“There’s a lot of work ahead, but seeing so many passionate, committed people in one place — all aligned on the need for change — was incredibly energizing. Proud to be part of it.”

The session was a reflection of the wider message at this year’s Expo: scaling circularity demands shared responsibility, real investment, and enabling policy environments. As industry conversations shift from intent to implementation, cross-sector partnerships will be the driving force behind a truly circular textile economy.

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