Grasim Industries launches Raysileco, an innovative sustainable yarn
Grasim Industries has unveiled Raysileco, a new sustainable offering under its well-established Raysil brand. Raysileco is a Viscose Filament Yarn (VFY) that stands out for its full traceability, ensuring transparency throughout its production journey, from raw material sourcing to the final product in retail.
The yarn is produced from wood pulp sourced responsibly from certified, sustainably managed forests, reinforcing Grasim’s commitment to environmental stewardship and sustainable practices.
The product was launched at the 7th edition of Yarn Expo in Surat, hosted by the Southern Gujarat Chamber of Commerce and Industry.
Raysileco represents our commitment to innovation, sustainability, and traceability. By integrating advanced technologies, we can offer a product that meets the fashion industry’s growing demand for transparency and responsible sourcing.
Mr. Satyaki Ghosh, CEO of Grasim’s Cellulosic Fashion Yarn business
Traceability from Source to Retail
Raysileco incorporates both physical and digital traceability technologies to ensure the yarn’s journey is fully visible. This is achieved through a partnership with TextileGenesis™, which uses blockchain technology to create a tamper-proof digital record. By utilizing Fibercoins™—unique digital tokens—Grasim provides a secure, real-time way for brands to track the product’s entire supply chain, ensuring transparency from the source to the store.
This innovation meets the increasing demand for transparency in the fashion industry, where consumers and brands alike are prioritizing responsible sourcing and production practices.
Sustainable Manufacturing Practices
Produced at Grasim’s Kalyan (Maharashtra) and Veraval (Gujarat) plants, Raysileco highlights the company’s ongoing investment in scalable, smart, and technology-driven manufacturing. Grasim’s focus on sustainability is evident at every stage of production, from sourcing raw materials to implementing environmentally responsible production methods.
Meeting Global Sustainability Demands
As global sustainability regulations tighten, fashion brands are increasingly relying on traceability tools like Raysileco to comply with regulations and demonstrate accountability. Raysileco not only promotes sustainable sourcing and responsible manufacturing but also ensures that the yarn can safely return to nature at the end of its life cycle.
Grasim’s Raysil brand remains a leader in Viscose Filament Yarn technology, offering Pot Spun Yarn (PSY), Continuous Spun Yarn (CSY), and Spool Spun Yarn (SSY). With the launch of Raysileco, Grasim sets a new standard for sustainability and transparency in the fashion industry.
